Spend a day at Sealy HQ and be prepared to be surprised. Even though Sealy’s mattresses are sold nationwide at hundreds of retailers, all our mattresses undergo stringent quality checks and are hand made with locally sourced materials. Attention is paid to the details; luxury is woven into every design choice and each bed is made right here in South Africa. We truly are a Proudly South African brand.
‘End-to-end attention’ is a hallmark that we pride ourselves on. Every detail — from design and research to prototypes and new product launches — is personally managed, influenced, quality checked and processed by the highly trained and precision-skilled hands of Sealy employees.
Proudly South African, made at scale
Sealy offers beds that range from entry-level to high-end luxury, and each one is hand-sewn on home soil. We see hand-made in South Africa as a badge of honour and we do our best to live up to our goal of making the highest quality Australian-made products at every price range,
Our materials are very much South African sourced, South African designed, South African hand-sewn, and tailored-for-you by South African employees.
The details are everything when it comes to Sealy beds. Our manufacturing plants produce the world’s best quality beds … We focus on the little particulars customers tend to notice, like labels being stitched on perfectly or what colour threads we use.
Design that raises the bar
Sealy’s Design and Innovation Team is well aware how maintaining a competitive advantage makes a difference to consumers. We know your bed will be part of your home for the next eight to 10 years, so we look at the trends and influences that drive interior design now and into the future. We believe that each time you change the sheets, the beautiful fabric covering the mattress makes a statement about the quality and care that go into making that mattress.
Much like retailers offer different fashion or accessory collections, the Sealy team works closely with buying teams to tailor their ranges: each retailer selects their new Sealy ‘look’ from a range of options, then Sealy crafts the collection including criteria such as design elements, colour, and accessories. Sealy retailers then choose their own bed names, so when you shop at different stores, the names will be different. Browse the Sealy website to view the full range from which retailers choose certain models to sell.
